Privacy Policy

This Privacy Policy explains how Atiro (“Atiro,” “we,” “us”) collects, uses, and shares information when you visit our website, request a free audit, or use our services. We built Atiro on the principle of showing our work, and that includes being clear about the data we handle. If anything here is unclear, email hello@atiro.ai.

Information you give us. When you request an audit or contact us, we collect the details you submit, typically your name, business name and website, city or service area, email address, and whether you currently pay for marketing or leads.

Account information. If you create an account, authentication is handled by our provider (Google Firebase Authentication). We receive a user identifier and the email address associated with your account.

Service data. For customers, we process marketing performance data on your behalf, including call-tracking and form-attribution data collected on your website and business profiles, and analytics about your rankings and traffic.

Information collected automatically. Like most websites, we collect basic usage data (pages viewed, device and browser type, approximate location from IP, and referring source) through cookies and similar technologies.

We use the information we collect to:

• prepare and deliver your requested audit and its findings;
• provide, operate, and improve our services and website;
• communicate with you about your audit, account, or requests;
• measure marketing performance and attribute results to their source for customers;
• maintain security and prevent abuse; and
• comply with legal obligations.

We do not sell your personal information.

Atiro uses Google in two places: signing in with your Google account, and connecting your Google Analytics and Google Search Console so we can measure your site’s search performance. This section explains exactly what we access from Google and what we do with it.

What we access.

• Google Sign-In: your name, email address, and profile picture, used only to create and secure your Atiro account.
• Google Search Console (read-only): the list of sites you can access, and search performance data for the site you choose, such as queries, clicks, impressions, average position, and indexed pages.
• Google Analytics (read-only): the list of properties you can access, and traffic and engagement reports for the property you choose, such as sessions, users, traffic sources, landing pages, and conversions.

Our access is read-only. We never create, edit, or delete anything in your Google Analytics or Search Console accounts.

How we use it. We use Google user data only to provide and improve the Atiro features you use: showing your rankings and traffic in your dashboard, finding keyword and content opportunities, deciding what to write or fix next, and reporting on the results of the work we do for you.

How we share it. We do not sell Google user data, and we do not share it with third parties except the service providers that help us run Atiro (such as our hosting and database providers and the AI model providers our specialists run on), only as needed to provide the features above, or when required by law. We never use it for advertising.

How we protect it. Google user data is encrypted in transit and at rest. The access tokens Google issues to us are stored encrypted on our servers and are never exposed in your browser. Access to the data is limited to the systems and staff that need it to run the service.

Retention and deletion. We keep Google user data while your Google account is connected to Atiro. You can disconnect at any time from Settings in the Atiro app, or revoke access from your Google Account permissions page. When you disconnect, we stop accessing your Google data and delete the stored tokens. We delete the Google data we stored within 30 days of disconnection or account deletion, or sooner if you ask us at hello@atiro.ai.

Limited Use. Atiro’s use and transfer of information received from Google APIs to any other app will adhere to the Google API Services User Data Policy, including the Limited Use requirements. We do not use Google user data to serve ads, we do not sell it or transfer it to data brokers, we do not use it to determine creditworthiness, we do not use it to train generalized AI or machine learning models, and no person at Atiro reads it unless you give us permission, it is needed for security or to comply with law, or it has been aggregated and anonymized for internal operations.

We use cookies and similar technologies to keep you signed in, remember preferences, and understand how the site is used (for example, via privacy-conscious analytics). You can control cookies through your browser settings; disabling some cookies may affect how the site works. Where required, we ask for consent before setting non-essential cookies.

We share information only as needed to run Atiro:

• Service providers that help us operate, for example authentication (Google Firebase), hosting, analytics, and form/CRM tooling, under agreements that limit their use of your data;
• Legal and safety reasons, when required by law or to protect rights, property, or safety; and
• Business transfers, if Atiro is involved in a merger, acquisition, or sale of assets, in which case we will notify you of any change.

We keep personal information for as long as needed to provide our services and for legitimate business or legal purposes. Audit-request details are retained while we follow up and for a reasonable period afterward; you can ask us to delete them at any time.

Depending on where you live, you may have the right to access, correct, delete, or port your personal information, or to object to or restrict certain processing. To exercise any of these, email hello@atiro.ai and we’ll respond as required by applicable law.

You can opt out of our emails at any time: reply “no thanks” to any message and you’re off the list, one click, done.

We use reasonable technical and organizational measures to protect your information, including encrypted connections and access controls. No method of transmission or storage is perfectly secure, but we work to protect your data and to promptly address issues if they arise.

Atiro is a business service and is not directed to children. We do not knowingly collect personal information from anyone under 16. If you believe a child has provided us information, contact us and we will delete it.

We may update this policy from time to time. When we do, we’ll revise the “last updated” date above and, for material changes, provide a more prominent notice. Your continued use of the site after an update means you accept the revised policy.

Questions about this policy or your data? Email hello@atiro.ai, or write to us at Atiro, 1039 Peachtree Industrial Blvd, Ste A110, Suwanee, GA 30024.